No CommentsWe don’t sell frames, just the lenses and the reglazing service. When the customers send their glasses in to be reglazed they have to send in their prescription too, so that we can confirm that what they entered on-line was correct.
We decided to carry out a survey and see which high street Opticians were the most common to be used for a reglaze with us.
The list is as follows,
- Vision Express 23%
- Specsavers 21
- Boots 15
- Dolland & Aitchison 14
- Independents 14
- Optical Express 8
- Other small chains 5
It is significant that Vision Express are at the top of the list, they don’t perform any where near as many tests as Specsavers, but the comments we received from customers were that their prices were so high that they just couldn’t afford it. Cost was also an issue with Boots and D&A. The comments regarding Specsavers, were their refusal to reglaze existing frames, cost and the wastage of the 241 deals that are constantly pushed.
The general consensus is cost, particularly when you consider we are often less that 1/2 the price, rising to savings of hundred of pounds. The public are now far more aware that this service is available and that it is safe and professional.
Have a look at our prices and go for a reglaze, ring or email if you need any questions answering.
Phone 01455 290675
Email info@ciliaryblue.com
Prices http://www.ciliaryblue.com/single_pricelist.html